FINANCIAL MAYHEM

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FINANCIAL MAYHEM

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NIGHTCLUB & BAR FINANCIAL MAYHEM
 
 
 I realize we are in the midst of a Nightclub & Bar MELTDOWN.
 But giving away the bar does not create a "cash euphoria".
All you are accomplishing is projecting total panic promoting.
Giving the bar away to attract patrons only draws the wrong
kind of guest who is coming in for the "PRICE" and not the "FUN"
or the "WOW FACTORS".
What kind of flawed logic are you using that justified free beer,
free drinks?
We are in the middle of the Great Night Life Disaster.....................
You can keep closing more nights.
You can keep laying off staff.
You can keep cutting back on your expenses.
You can keep ignoring major repairs that need addressing.
You can keep listening to everyone who know nothing.
You can keep sharing your door with club promoters.
You can keep letting bar staff rob you because you fear
they will bad mouth your bar, when right now they are
stealing your cash.
You can keep letting your Manager get a paycheck when
he or she does nothing to warrant even being in your
employment.
You can keep tolerating your Dj spinning what he wants,
when he is attracting the wrong crowd, scaring away women
and destroying your image.
OR YOU CAN TAKE ACTION?
 
 
BY REFUSING TO TAKE ACTION, TO MAKE CHANGES, TO ADD TO YOUR FORMAT
RIGHT NOW IN THE MIDST OF THIS ECONOMIC TAILSPIN, YOU ARE COSTING YOUR
BAR, REGARDLESS OF HOW BIG IT IS, OR HOW SMALL IT IS, TENS OF THOUSANDS
OF DOLLARS.
YOUR PATRONS ARE BORED WITH YOUR TYPICAL, TIME AFTER TIME, CHEAP DRINKS
AND HORRIBLE LACK OF MUSIC, LACK OF DANCING, LACK OF ENERGY.
HOW CAN YOU, WHY ARE YOU OPERATING IN THE MANNER IN WHICH YOU ARE?
WHY ARE YOU LISTENING TO PEOPLE WHO HAVE NO CLUE AND DOING WHAT
PEOPLE WHO TELL YOU WHAT TO DO?
HOW MANY HOLIDAY PARTIES DO YOU HAVE BOOKED?
NONE.
HOW MANY NIGHTS EACH WEEK ARE YOU PACKED?
NONE.
HOW MANY NIGHTS DO OPERATE WITH RELYING ON CHEAP DRINKS OR CHEAPER BEER?
NONE.
HOW MANY NIGHTS DO YOU HAND OUT FLYERS AND GET NO RESULTS?
MANY.
HOW MANY NIGHTS ARE YOU ADVERTISING ON RADIO AND NOT EVEN DRAWING ENOUGH
PATRONS TO PAY FOR THE RADIO SPOTS?
MANY.
HAVE YOU MADE UP YOUR MIND TO GET OFF YOUR REAR AND PACK YOUR BAR?
NOT YET.
HAVE YOU CALLED ME AND SAID "RICH JUST DO IT"?
NOT YET.
HAVE YOU SIMPLY OPERATED IN DENIAL AND GO THROUGH A NIGHTLY SLOW, SLOWER SLOWEST
FORMAT?
ALMOST EVERY NIGHT.
____________________/
 
HOW DO I GET THROUGH TO YOU?
--------------------------------------------------
 
A TALE OF TWO SETS OF  PARTNERS
 
First we go to Connecticut, and two friends who open a restaurant/bar
they buy the establishment without doing their homework, to check
on the licenses, the zoning and the relationship between the Owner
selling and the City.
So they lay down their cash, and they take over.
No sooner are they open, but due to violations the previous Owner
did not disclose they are ordered to shut down for a week, just
three weeks after opening.
Since then which is now two months later, the place is dying.
I mean no biz.
These two partners are not the brightest bulbs in the light fixture,
so instead of seeking expertise and guidance in turning this nightmare
into a dream come true, they just reopen and suffer.
I spoke with one of the partners, his partner was out of town, instead of
calling him and saying "Hey we need to do something now", he says
"Oh I will wait till he returns".
This is the mentality of people who go into this business,who do not
have a clue.
______________/
 
Then we have the two Partners who opened a bar in Kansas, the bar
never got off the ground, they have yet to even do $1000 in a single
night.
The bar is only months old, but is heading for a "CLOSED" sign.
The one Partner says "Hey I need help, my Partner is the silent
Partner".
Then he goes on to say, "But, I need to talk with him and get his
approval to make any changes or take any action to turn this bar
around.
So much for a "Silent Partner".
This bar will be another casualty of total ignorance.
___________________________________________/
 
If you never learn anything from me but this one simple RULE
ACT NOW, CHANGE NOW, SEEK EXPERTISE NOW...............
 
AN OWNER SENSES THE NEED FOR "THE FUN" & "THE WOW FACTORS"
 
Rich,
 
My name is Kelly, I am a bar owner in Brooklyn, New York.
My bar is doing very well, but since June of 2008, we have seen a significant drop in business.
We want to do some off your "FUN" and "WOW FACTORS".
Do you have any ideas?
let me know.
Thank You in advance.
Kelly
___________________/
 
Hi Kelly, Yes, it's all about "THE FUN" and "THE WOW FACTORS', you are to be applauded for realizing that your numbers and crowds are slowly declining and
that you need to stop the flow of red and turn it back into black on your profit and loss sheets.
It's all about The Premier Promotions, The Concepts, The Contests, The Events, The Celebrations, The Gatherings, The Themes, The Parties, The Unique Entertainment.
Time is of the essence, are you prepared to do what it takes to pack your bar?
Are you prepared to realize that you need to plan, to promote, to present and to produce in order to pack your bar?
Then by all means fill out a Request For A Quote and let's go..............................
^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^
 
TEEN NIGHTS ARE TERRIFIC CASH COWS = MOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOOO
 If your Community allows your establishment to hold a "TEEN NIGHT" you are making a huge mistake to overlook
this cash cow.
I am speaking of a tight format, with a controlled environment, and a very smooth run Night.
No Gangbangers
No Entry/Exit/Entry
No Anything goes Dress Code
No Hip no Hop
No Loitering
No pocketbooks or jackets without being searched first.
 
There is a method to the Teen Night Madness, and you can take a Night that I have chosen over and over and over
again, converted it into an Under 21 Night and walk away with thousands of dollars in easy money, PROVIDED,
you follow my "STRATEGY" to the "T".
In these maddening bar and club economic times, there should be NO, I repeat NO Avenue of income that you deny
your establishment.
The old thinking is just that, you are not prepared for what your facing now, But, I am.
You are in a tailspin, your head is swirling, should I do this, what about that?
Teen Nights Tantamount to a new night of strong cash flow with very few problems, IF.................you follow my direction.
_____________________________________________________________________________________/
 
STOP USING THE WORDS "BOUNCER", "SECURITY" OR "STAFF" TO DESCRIBE YOUR DOOR PERSONNEL.
Nothing sends the wrong message about the image and perception of your bar or club or lounge then having the words
I mentioned above, printed or stitched BOLDLY on the front or back of a SHIRT, especially a Black Shirt.
This is 2008 going into 2009 can you get with the Future, rather than the days of the "LIMELIGHT" or "TUNNEL" and realize that
Patrons, especially women, do not want to see such Names describing the Personnel you have that maintain a smooth, safe, and comfortable
atmosphere, without all the OVER DONE, OVER USED, OVER LABELED employees responsible for being low key, out of sight and in control
of  attitudes, behavior and civility.
The problem is Owners and Managers do not concern themselves with minor details, let alone major situations that need addressing.
Never in this Industry, have so many known so little, spent so much, gotten so little in return, listened to so many and didn't get the desired
results.
Am I going to tell you how you should address and call  your Employees who oversee your image and atmosphere, no, not unless you are
serious about taking a new direction, a new strategy, a new promotions path, and seriously dedicating yourself to making your bar the best,
your club the premier, your lounge the exceptional, your sports bar the champion.
================================================================
 
NIGHTCLUB AND BAR MAKEOVERS
Popeye's
Pepsi
Ruby Tuesday's
Holiday Inn
Wal-Mart
Old Navy
Long John Silver's
They are all going through a major makeover of their Product, their Presentation and their Public Perception.
Why, you ask/? Because just like your bar, your club, your lounge and your sports bar, they have realized firsthand that People
are bored, tired, and "OVER" their present image and identity, so therefore it's time for Marketing Change.
The same is true of your establishment.
You continue to operate with the same old outdated, out of touch, out of place decor, format and marketing.
No wonder you are dead every night....................................................................
 
   
THE RAGE IN NYC ARE BOURBON BARS
 Seems the Martini is like McCain, yesterday's news.
The Barack of the Bar is now "BOURBON".
Bars all over the New York City Area are popping up serving 25 to 100
different brands of Bourbon.
Why not?
Who wants to waste $15 on a wimp drink, when you can order the real
deal Bourbon?
For years Tequila was the choice you had to have 100 different brands of.
But now Bourbon is back, bigger, bolder and back throwing.
So, you as usual, you read it here first, and you learned it here now,
change up your bar shelf now.
Bring on the Bourbon Brands and be ahead of the pack instead of lost
and in the lack.
Want to double , even triple your Wednesday Nights, I have "THE FUN" and
"THE WOW FACTORS" if you have the smarts to implement them?
 
 
HAPPY HOLIDAYS, AND IF YOUR NOT GOING TO BE PACKED
FOR THE NIGHT BEFORE CHRISTMAS EVE,
AND FOR NEW YEAR'S EVE,
CALL RICH UNGER AT 941-921-7027 NOW,
OR EMAIL RICHUNGER@PROMOTINGNIGHTCLUBS.COM NOW.........................
IT'S NOT TOO LATE TO PACK BOTH THESE NIGHTS WITH RECORD REVENUE
...............YOU HEARD ME.  



 

Copyright � 2008 Rich Unger

[ Home ]

This web site, its contents, graphics and text are � 2005, Promoting Nightclubs.com.
All Rights Reserved. For comments, questions, or suggestions about this site, contact the webmaster.

[ Home ]

This web site, its contents, graphics and text are � 2005, Promoting Nightclubs.com.
All Rights Reserved. For comments, questions, or suggestions about this site, contact the webmaster.

[ Home ]

This web site, its contents, graphics and text are � 2005, Promoting Nightclubs.com.
All Rights Reserved. For comments, questions, or suggestions about this site, contact the webmaster.