AUGUST 2015 - BARS WHY NOT CAPITALIZE ON MOVIES?
There have been no less than a dozen movies so far this year, that on a Wednesday Night, your bar should of, could have, generated over $5000 in revenue, but, you did NOTHING to do so.
THIS IS THE YEAR THE BIGGEST GROSSING MOVIE OF ALL TIME ABOUT DINOSAURS REACHED OVER $1BILLION FASTER THAN ANY OTHER MOVIE IN HISTORY.
What I will never understand is why Bar, Club, Gentlemen, Sports Bars, Bar & Grille Owners let so many potential power promotional opportunities just pass by, without capitalizing on them.
Costumes for Patrons
Costumes for Employees
Movie Merchandise for Sale or Raffle
IF THE MOVIE IS A SEQUEL OR PART OF PREVIOUS MOVIES YOU SHOULD SHOW THEM ON YOUR SCREENS AND PLAY THE SOUNDTRACK FROM THE LATEST MOVIE
YOU SHOULD BE HOSTING THE EVENTS BOTH INSIDE AND OUTSIDE
YOU SHOULD BE COOKING AND SETTING UP POP UP BARS OUTSIDE
YOU SHOULD BE RENTING OUT CABANAS.
YOU SHOULD BE SETTING UP VERY SPECIAL EXTREME VIP AREAS
USING STANCHIONS TO PROVIDE ADDED PRIVACY.
WHEN WAS THE LAST TIME YOU HELD ONE OF THESE MAJOR, MASSIVE, MONUMENTAL EVENTS??????????
EMAIL RichUnger@promotingnightclubs.com NOW
DON'T LET AUGUST COST YOU MONEY RATHER THAN MAKE YOU MORE CASH THAN LAST YEAR AND THE YEAR BEFORE THAT.
IT TAKES MORE THAN JUST WORD OF MOUTH.
AT LEAST A FULL MONTH OF SOCIAL MEDIA ADVANCE MARKETING AS WELL AS IN HOUSE AND MAIN STREAM MEDIA. BUT NO RADIO, NO NEWSPRINT THAT YOU HAVE TO PAY FOR. MANIPULATE THE MAIN STREAM MEDIA, DON'T PAY FOR IT.
I EAT, SLEEP AND BREATHE MARKETING, BRANDING, ADVERTISING,EMAIL ME @ RichUnger@promotingnightclubs.com
But not a week before your Promotion, it's WAY too late. When I ask Bar and Club Owners why they ignore the obvious, they have no logical response,other than laziness. It adds an entirely new dimension to your atmosphere, it expands your image, it boosts employee morale, it brings out an element of "FUN" and "WOW" you normally never ever feature.
But for some reasoning I cannot understand, you just think patrons are going to flock through the doors and dine, drink, and then leave for another venue that is giving them exactly what you should be, but your not. Your Spouse unless they have 40 years in Restaurant/Nightclub/Sports Bar/Gentlemen's Club Management, unless they have 30 years in Media, Marketing, Promotions, Advertising, have won over a dozen ADDY Awards, appeared on over 20 National and International TV Shows, unless they have worked seven nights a week for four years in clubs, unless they have worked two years in the kitchen, unless they have promoted over 300 Fashion Events, Contests, Concepts, Parties, Celebrations, Gatherings, Happenings, unless they have produced over 30 TV Spots with storyboards, voice overs, special effects, and on and on, they do not have the Experience to make your venue a success. More Marriages and Partnerships are destroyed because of a total lack of the above. First and Foremost what do you know?
" THE PREFERRED WAY TO DRINK BEER REPORT" STATES:
The Draft Drinker is most likely to be Male, 25-44 years of age, educated with a secondary degree, earning more than $75,000 a year, a home owner as well, according the online responses.
The Bottle Drinker is more likely to be a woman between 25-44 years olds, educated with some college, a Parent or Homeowner who earns between 25k and 75k year. Again based on online responses.
Finally, The Can Beer Fan is a Male between 35-65 years of age, This Demographic is often less educated, with 57% having a GED or some College years, but no degrees. And an earning range between less than 25k to 50k.
So, there you have a snap shot of whom you are reaching out to, with what type of forms of beer you are serving.
GORDON RAMSEY RETURNS TO US TV AGAIN.
GO, GORDON, YOUR BACK FOR A SEVENTH SEASON, FOX HAS RENEWED "MASTER CHEF" AGAIN.
PLEASE ONLY FOOD AND BEVERAGE OWNERS, NO, NO, NO CLUB PROMOTERS CALLS ARE ACCEPTED.
TO REACH RICH UNGER ALL PHONE CALLS ARE RECORDED FOR QUALITY ASSURANCE, CALL RICH @ 941-552-9866 Only between the EST of 10am to 6pm, Please.
A GREAT SOURCE OF REVENUE FOR BANDS AND SOLO SINGERS IS TO SELL THEIR CDs OR DVDs AT THE CLUBS, THE BARS, THE VENUES THEY PERFORM AT.
YOU HAVE A BEAUTIFUL YOUNG LADY IN A BLACK DRESS, LOOKING VERY STYLISH, SELLING THE EP, OR LPs AND YOU CAN GENERATE FROM $500 TO $1000 A NIGHT ON WEEKENDS.
ALL MUSIC SHOULD BE PUBLISHED, THE COVER SHOULD BE CAPTIVATING, YOU SHOULD COLLECT THEIR EMAIL ADDRESS AND YOU HAVE ALL THE TRACKS FOR ADDED INCOME IN PLACE.
YOU SHOULD ALSO BE SELLING VERY CREATIVE TSHIRTS WITH CAPTIVATING ARTWORK ON THE FRONT AND BACK.
FOR FEMALES YOU SHOULD BE SELLING HALF SHIRTS OR TANK TOPS.
THE FASTEST GROWING NON WATER, NO SODA BEVERAGE IS "SPARKLING ICE". YOU CAN MIX IT WITH LIQUOR DRINKS CREATING "CRAFT ICE DRINKS.
YOU CAN SELL IT AS A NON ALCOHOLIC BEVERAGE.
IT COMES IN OVER 20 FLAVORS, THE BOTTLE DESIGN IS FABULOUS. THE PRICE IS TERRIFIC AND YET YOUR BAR DOES NOT OFFER "SPARKLING ICE"?
WHY SELL JELLO SHOTS OR TEST TUBE SHOTS THEY ARE SO OUT OF DATE. GO TO www.shotpakinc.com AND BUY THE LATEST, GREATEST METHOD OF SELLING SHOTS.
YOU WILL SELL OUT OF 100 OF THEM ON A FRIDAY NIGHT, IF YOU HAVE 100 PATRONS.
WHY NOT SWITCH BARTENDERS AND ROTATE THEM FROM THE MAIN BAR TO THE "SHOTS BAR" THAT YOU POP UP' NO WATER, NO ELECTRIC, NO PLUMBING NEEDED.
WHY NOT SWITCH YOUR BARTENDERS TO THE SERVICE BAR. NO BARTENDER SHOULD "OWN" ANY PART OF YOUR BAR, THEY WORK FOR YOU, THEY SHOULD BE FAIR AND SHARE. IF THEY GIVE YOU AN ATTITUDE , IT'S EITHER YOUR WAY OR THEY CAN FIND ANOTHER BARTENDING JOB UNFORTUNATELY.
DO NOT ALLOW ANY EMPLOYEE TO DICTATE MANAGEMENT AND POLICY OF YOUR BAR.
IF YOU ARE HAVING MAJOR PROBLEMS, DON'T WAIT FOR A TV SHOW TO HAVE IT'S HOST SHOW UP, EMAIL OR CALL ME. I DON'T CURSE, I DON'T SCREAM, AND I DON'T BERATE PEOPLE.
THIS SHOW WILL NOT BE ON FOR MANY MORE SEASONS, IT HAS GROWN OLD AND TIRESOME.
YOU LEARN NOTHING.
YOU WANT TO KNOW THIS BUSINESS, THEN LIVE IT, BUT DON'T NEGLECT YOUR CHILDREN OR YOUR WIFE OR HUSBAND.
DON'T DO DRUGS, DON'T DRINK AT YOUR BAR, AND GET YOUR HANDS DIRTY SHOW LEADERSHIP NOT LAZINESS.
AND REMEMBER CHANGING THE NAME, PAINTING THE BAR, WILL NOT GENERATE BUSINESS.
THE BIGGEST WEEKEND IN THE BAR BUSINESS IS LABOR DAY WEEKEND, IT'S 3 DAYS AND NIGHTS.
IT REQUIRES PROMOTING THE "SAY SO LONG TO SUMMER CELEBRATION" NOW.
IF YOU WANT TO TRIPLE WHAT YOU DID LAST YEAR, CALL ME @ 941-552-9866 BETWEEN 10AM AND 6PM EST, ANY DAY, ALL CALLS ARE RECORDED I ONLY SPEAK WITH OWNERS OF FOOD AND BEVERAGE AND BEVERAGE ONLY ESTABLISHMENTS, I DO NOT, I DO NOT SPEAK WITH SO CALLED CLUB PROMOTERS. PLEASE RESPECT MY POLICY.
FROM AUGUST THROUGH DECEMBER YOU CAN DO 1/2 OF YOUR ENTIRE REVENUE.
BUT YOU NEED A GAME PLAN.
YOU NEED A SET OF STRATEGIES.
YOU NEED A MARKETING PATH.
YOU NEED THE A TO Z TO FOLLOW, IMPLEMENT, GUIDE YOU.
IF YOUR BURNT OUT, DON'T WANT TO SPEND ANY MONEY AND JUST WANT TO DRIFT, THEN PLEASE DO NOT CONTACT ME. I AM A MAN OF ACTION, I GET IT DONE. I HAVE NO TIME FOR PITY PARTIES.
"SAY SO LONG TO SUMMER" 3 NIGHTS
"YOU HAVE ROCKTOBER, BEERTOBER, OCTOBERFEST, YOU CAN TWEAK IT ANY WAY YOU WANT.
YOU HAVE HORRORWEEN.WHICH FALLS ON A SATURDAY, MEANING YOU HAVE TWO NIGHTS OF FRIGHT TO GENERATE EXCELLENT REVENUE.
YOU HAVE THE NIGHT BEFORE THANKSGIVING.
YOU HAVE THE NIGHT BEFORE CHRISTMAS EVE.
YOU HAVE NEW YEAR'S EVE.
2015 CAN BE THE BIGGEST YEAR YOU HAVE EVER HAD, BUT NOT WITHOUT LOTS OF BLOOD, SWEAT AND TEARS, NO CLUB PROMOTERS, NO RADIO ADVERTISING,NO NEWSPAPER ADS, NO BORING FACE BOOK POSTINGS, NO CHEAP DRINKS, NO FREE COVER CHARGE ON SPECIAL EVENT NIGHTS.
ARE YOU PREPARED?
ARE YOU MINDSET?
ARE YOU WILLING AND READY?
IF YOU ARE HESITATING AT ALL, PLEASE DO NOT WASTE YOUR TIME OR MINE.
EITHER MAKE IT HAPPEN OR LET YOUR COMPETITION.